Trader Joe’s grand opening will be on Feb. 28 from 8 a.m. to 6 p.m. Trader Joe’s is located on the corner of West Front Street and South Capitol Boulevard, less than a mile from Boise State campus.
Trader Joe’s is a cost effective convenience store. It differs from other convenience stores in that it serves many hard to find and innovative food products. Trader Joe’s is a new place to find organic and gluten free foods.
Tyler Enderson, a graduating senior, said, “I wish there would have been a Trader Joe’s when I was a freshman and not just my last semester.”
Trader Joe’s prides itself on carrying products that do not contain artificial flavors, preservatives, synthetic colors, MSG, genetically modified ingredients or partially hydrogenated oils (artificial trans fat).
For the wine connoisseur there is a large wine selection at low prices. Trader Joe’s uses many local and regional wines as well as popular brand names.
Trader Joe’s always attempts to buy from the supplier directly without charging the supplier a stocking fee (which many grocery stores do) to keep the prices low for its customers.
Trader Joe’s was started in 1958 as a small chain of convenience stores under the name of Pronto Markets.
In 1967 the original founder changed the store to his own name. There are currently 408 Trader Joe’s spread across 30 states. Idaho will be its newest location.