


Would Boise be a happier city if it had a rival? Can barbecue be boiled to greatness?
Hundreds of dreamers, problem-solvers and just interested Boiseans leaned forward to listen to the answers Thursday night. The answers were given as part of Ignite Boise 3; part presentation, part information and all inspiration for a city thirsty for ideas.
Its recipe is simple: Give anyone that has something to say five minutes and 20 slides to speak their mind.
The event, which shies away from using traditional advertising and instead relies on social media to spread its message, used the Twitter hashtag #IB3 to help the audience live Tweet the evening and find others watching at the theater or at home.
Before the presentations begin and again at intermission, a stream of statuses, questions and requests slid down the main screen showcasing everything the community had to say about Ignite Boise.
“There’s going to be diverse individuals giving some very, very cool topics tonight,” said Ron Baker, co-founder of Ignite Boise and co-owner of Rizen Creative.
Justin Kuntz, Ryan Lascano and Steve Norell gave the second presentation of the night as part of ConsiderDesign.org. The group highlighted the differences between good and bad design, comparing the tales of two different cities’ mass transit systems. They showcased Valley Ride’s Web site and showed how jumbled it was with many buttons and text scattered around. Next, they highlighted the city of Portland’s mass transit Web site which was simpler, used bolder colors and included a spot for your beginning and destination.
“Design is making people’s lives easier without making them realize it,” the group said.
While Consider Design focused on principals and a local example of something that could be improved, Brian Harrison weaseled his way to something a little different.
Harrison explained how, “without even trying,” you can get your way out of committing to just about anything. Harrison incited the audience to be conscious of the words they use, the commitments they don’t make, and then “find the action and decisiveness that is missing in today’s society.”
Harrison prompted how John F. Kennedy said we should visit the moon by the end of the decade, but first set a concrete goal.
“So why the change?” Harrison said. “Well, frankly, it’s just easier. What used to take days, weeks, months to prepare can now be changed in hours, minutes, seconds.”
He said that because plans can be both created and changed so quickly, they are.
“That snowball effect just keeps going.”
The most Twittered presentation of the night and likely the most talked about was Kevin Richert’s presentation, “Every Springfield Needs a Shelbyville.”
The Idaho Statesman’s editorial page editor, sporting a black U of I baseball cap, argued that Boise is very divided. While the town supports two football teams, it also has trouble with arguments on how bicyclists and automobile drivers share the road. Richert offered a solution.
The Treasure Valley should no longer fight amongst itself, but instead, press its angst against our closest rival, Tallahassee. He said the city is similary sized, is also a state capital and also hosts a large state-funded school, Florida State.
“I’m here to tell you that all roads lead to Tallahassee, Florida!” Richert said. ”Everything I read about Tallahassee, I don’t like. While we’re toughing it out in January, inversion month, these guys have temperatures in the low 60’s. Therefore, they’re wimps!”
During Richert’s presentation his slide read “Takeaways – We are better than Tallahassee.”
We’ll see.
The next Ignite Boise will be held April 22. Visit their Web site, IgniteBoise.com for information.
Ignite Boise 3 Talks:
1. How to Win 1-ups in Super Mario and Influence People
2. Consider Design
3. Weasel Words: How to Keep from Committing to Anything (Without Even Trying)
4. “Mad (Wo)Men”: The Women of ‘Mad Men,’ the Modern Women Who Love Them, and How to Know Which Mad (Wo)Man You Are
5. A $1 Trillion Loaf of Bread; or Backup Your Brain
6. Every Springfield Needs a Shelbyville
7. A Quick Primer on Slow-Cooked Barbecue (then Intermission)
8. How Eating Guinea Pigs Can Save the World (Or At Least Part Of It)
9. ADD-tastic
10. Science Quickies
11. Don’t be lazy, SAVE THE PLANET!
12. Draining the Swamp
13. The Farmer Who Went Postal
14. Hate What You See On the News? Well… It’s Your Fault.
15. All Aboard the Soul Funky Train (a.k.a. Fundamentals of Supergroovalisticprosifunkstication)
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